Becker Capital Management
One of the Pacific Northwest’s top money managers came to us with a request to refresh their brand—to ensure the brand is relevant in today’s financial arena. The firm has $2.5 billion in assets under management and required a brand that reflected its market position. Our first step was to refine and articulate a brand platform and messaging system. The next move was to create a new website, a suite of sales and marketing literature, and multiple client touch points.